Skip to content
  • There are no suggestions because the search field is empty.

Set Up Podcast

Description

Podcasts are a powerful way to engage your audience, share thought leadership, and build brand loyalty. This milestone sets up a podcast production and distribution system in HubSpot, including content planning, recording workflows, and publishing processes. By integrating your podcast with your marketing strategy, you can attract and nurture leads while showcasing your expertise.

Process Summary

  1. Content Strategy Development: Collaborate to define the podcast’s purpose, target audience, and episode topics.
  2. Workflow Setup: Create a streamlined process for recording, editing, and approving episodes.
  3. HubSpot Integration: Use HubSpot to promote episodes via email, social media, and your website.
  4. Podcast Page Creation: Build a dedicated page to host episodes, with options for subscription and sharing.
  5. Testing and Launch: Test the production and publishing workflows, then launch your first episodes.

Requirements

  • Input on the podcast’s theme, goals, and topics.
  • Collaboration to define the production workflow and required tools.
  • Branding elements for podcast visuals and promotional materials.

Milestone in Action

Demo video coming soon.

Key Outcomes

  • A fully operational podcast production system integrated with your marketing tools.
  • Increased brand visibility and engagement through compelling audio content.
  • A platform for building authority and nurturing audience relationships.