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Configure Sales Workspace + Lead Management

Description

A well-configured sales workspace keeps your sales team focused and productive, especially when managing high volumes of outbound activities. This milestone sets up HubSpot’s sales workspace to help reps organize their day, track tasks, manage their calendar, and prioritize leads. Additionally, we configure a lead pipeline to handle the "pre-deal" stage, ensuring leads are created, updated, qualified, or disqualified automatically. With these systems in place, your team can engage prospects more efficiently, maximize outreach efforts, and spend less time on administrative tasks.

Process Summary

  1. Sales Workspace Setup: Configure the HubSpot sales workspace with task queues, calendar integration, and priority views to help reps manage their daily activities.
  2. Lead Pipeline Design: Build a custom lead pipeline to organize leads in the "pre-deal" stage, defining stages like New, Engaged, Qualified, and Disqualified.
  3. Automation Development: Implement workflows to automate lead creation, updates, and progression through the pipeline, including qualification and disqualification criteria.
  4. Notifications and Follow-Up Reminders: Set up notifications for reps when new leads are assigned or require action.
  5. Testing and Fine-Tuning: Test the workspace and lead pipeline with sample leads, making adjustments to workflows and pipeline stages as needed.

Requirements

  • A clear definition of the lead stages and criteria for qualification or disqualification.
  • Input on the sales team’s daily workflows and task management preferences.
  • Access to sales calendars and existing lead data (if applicable).
  • Feedback during testing to ensure the system aligns with the team’s processes.

Milestone in Action

Demo video coming soon.

Key Outcomes

  • A centralized workspace for reps to manage their day efficiently.
  • An organized lead pipeline for handling the "pre-deal" stage effectively.
  • Automation reduces manual lead management tasks, saving time.
  • Improved lead qualification processes lead to better pipeline quality.